National SEO vs Local SEO
The Atlanta SEO Experts at M16 understand that local SEO and national SEO are two very important aspects of digital marketing.
Local SEO drives local, valuable organic traffic to your website. This requires more local link tactics and geo-relevant brand mentions.
Similarly, national SEO requires quality content, expertise, authority, trust and link tactics. However, the links and mentions don’t have to be geo-relevant.
Local SEO Services
First, when businesses think about search engine optimization, they often think about competing against every other website in their product/service category. Then, they quickly become overwhelmed. If you own a local small business, you should hire a local Search Engine Optimization service to reach your customers (and potential customers).
Local SEO Expertise
A local SEO expert helps local businesses to rank well in local search queries. In other words, we help small businesses that serve a local market reach their target audience using local SEO strategies. If you are an Atlanta commercial cleaning services company, you hire a local SEO expert to help your website rank well when people in and around Atlanta search for commercial cleaning services.
Here’s the good news. Getting started with local SEO is not difficult. However, it requires a little work.
Local SEO in 3 Easy Steps
- Create a free Google My Business profile. This will help give your business the necessary exposure in local search results and on Google Maps.
- Make sure that you include your business name, address and phone number) on your contact page.
- Add citations to online business directories like Yelp and others to boost your relevance in local search. Make sure your NAP (name, address and phone number are the same on all listings.
Here’s the bad news. Successful SEO takes time. In addition, it requires a lot of skill, patience and time.