Author Archive for: Don Dodds

About Don Dodds

Don Dodds is the founder, managing partner and Chief Marketing Strategist at M16 Marketing. He is part strategist, part creative director, part technology leader, and part teacher. With a passion for creating success stories he and the team at M16 work with startups, small businesses and large organizations to help them better define their digital strategy, user experience, web design and digital marketing efforts. 



As a serial entrepreneur, Dodds has created several successful companies and has a keen understanding of how to create and scale a business using digital marketing. He serves on the CSU College of Business Board of Advisors and is a member of the Atlanta Business Chronicle Leadership Trust and a Forbes Agency Council member. In 2018 he was a featured contributor on 3 Amazon bestseller lists with Expert Profiles, Conversations with Influencers and Innovators.

Entries by Don Dodds

6 Innovative Uses for Augmented Reality in Business

Doing business online has revolutionized the way consumers interact with businesses. However, virtual consumerism has come with many setbacks as it removes a personal touch to the experience. Luckily, technology is slowly catching up with humanity by inventing new opportunities to enhance the user experience while making business easier. One of the most popular of […]

Top 10 E-Commerce Trends to Embrace in 2022

Is your online store ready for the New Year? According to Statista, over 2.14 billion consumers globally were expected to buy products online in 2021. As online sales continue to increase, though, so will the competition. You can expect to see more online stores selling the same products as yours. To stay ahead of the […]

Top 8 PPC Trends in 2022

Pay-per-click (PPC) advertising is still as popular as SEO today because of its combined affordability and effectiveness. Its ability to generate leads makes it popular among many companies and, like other marketing strategies, it continues to evolve while becoming more user-friendly. 2020 saw a lot of changes in PPC, which continued throughout 2021, and we can […]

The Ultimate Search Engine Optimization (SEO) Checklist for E-Commerce Stores

Search engines are one of the top sources of e-commerce traffic. According to Smart Insights, nearly 40 percent of all e-commerce traffic comes from search engines. You don’t have to invest in paid advertising, however, to attract search engine users to your e-commerce store. Rather, you can conduct search engine optimization (SEO). With the right […]