AI Chatbots, Agents and Automation
Custom AI chatbots, agents, workflow automation and AI-powered tools, built on your data and measured in leads, revenue and hours saved.
What Are AI Chatbots, Agents and Automation?
AI chatbots and agents are assistants trained on your business that answer questions, qualify leads, book appointments and complete tasks across web chat, email, SMS and voice, while workflow automation connects your systems so routine work runs without manual steps. M16 designs, builds, integrates and maintains them, starting with the use case closest to revenue.
What's Included in Our AI Builds?
Every build covers three areas: the assistant your customers talk to, the automation behind it and the tools your team uses.
AI chatbots and agents
Brand-trained chatbots and agents for your website, email, SMS, social and voice that answer, qualify, book and hand off to your team with full context.
Workflow automation
Connected workflows across your CRM, forms, calendar, email and billing tools that route leads, update records and trigger follow-ups automatically.
AI-powered tools
Custom internal tools built on your own data and guardrails, such as proposal drafting, lead scoring, content assistants and reporting.
Who Our AI Chatbots and Automation Are Built For
We build for B2B and B2C teams where conversations, bookings and repetitive admin are slowing growth.
Professional Services and B2B
Agents that qualify inbound leads, book discovery calls and log every conversation in your CRM, plus automated onboarding and follow-ups.
Explore AI strategy consulting →Ecommerce and Consumer Brands
Shopping assistants that answer product questions, recommend products and resolve order issues around the clock, connected to your store and help desk.
Explore ecommerce web design →Healthcare and Financial Services
Scheduling, intake and client-service agents with human handoff, built with security and compliance controls from the start.
Explore website design →What Can AI Agents and Automation Handle?
Most builds start with one of four jobs that currently depend on someone being available.
Lead Capture and Qualification
Engage visitors the moment they arrive, ask the right questions and route qualified leads to sales.
Scheduling and Follow-Up
Book appointments, send reminders and follow up by email or SMS without manual chasing.
Customer Support
Answer common questions, look up orders or accounts and escalate to a person with full context, 24/7.
Back-Office Automation
Move data between your CRM, forms, billing and reporting tools, so routine admin runs on its own.
PIEARM.AI, our proprietary engine, captures 20+ data points per visitor and uses them to tailor every conversation.
How Are AI Agents Different From Chatbots?
A chatbot follows a script and answers questions; an AI agent understands intent, uses your data and tools, and completes the task, such as booking the meeting or updating the CRM.
Rule-Based Chatbots
Scripted and narrow:
- Fixed decision trees
- Only answers what it was programmed for
- Website widget only
- Hands off with no context
Fine for simple FAQs, not for sales.
M16 AI Agents
Built to finish the job:
- Understands intent and follows up
- Trained on your content and brand voice
- Web, chat, email, SMS, social and voice
- Takes action in your CRM and calendar
They qualify, sell, support and schedule.
Where Should You Start?
Start with the job closest to revenue:
- One use case, such as lead qualification
- A pilot on one channel
- Scale once the numbers prove it
We map it on your strategy call.
How Long Does It Take to Build an AI Agent?
A single-channel chatbot or automation can launch in weeks; multi-channel agents with deeper integrations take longer, depending on your systems and data. Every build runs in five phases.
Use Case and Goals
We pick the first use case, define success metrics and map the conversation or workflow.
Data and Integrations
We connect the content, CRM, calendar and other systems the AI needs.
Build and Train
We build the agent or automation, train it on your brand voice and set guardrails.
Test and Launch
We test real scenarios, add human handoff and launch on your channels.
Monitor and Improve
We review conversations and results every month and keep improving accuracy and conversion.
How Much Do AI Chatbots and Automation Cost?
AI builds are priced in two parts: a one-time build fee, quoted after discovery based on your channels, integrations and complexity, and a monthly plan from $1,000 to run, monitor and improve it.
Build
- Use case and conversation design
- Chatbot, agent or automation build
- CRM, calendar and channel integrations
- Testing, guardrails and launch
Run
- Hosting and AI usage
- Monitoring and monthly tuning
- Updates as your offers and content change
- Reporting on leads, bookings and hours saved
Why Businesses Choose M16 for AI Builds
We build AI that ties to revenue, and we keep running it after launch.
Start small, prove it
We launch one use case first and expand only when the numbers justify it.
Built to convert
Our agents are designed by a marketing team, so every conversation is built to capture and convert leads.
Proprietary PIEARM.AI
Our platform captures 20+ data points per visitor and tailors every interaction.
Works with your stack
We integrate with the CRM, calendar, email and help desk tools you already use.
Cloud-native expertise
We build on Google Cloud, Azure and AWS AI services for secure, scalable deployment.
Managed after launch
We monitor, tune and update your AI every month, or train your team to run it.
Frequently Asked Questions About AI Chatbots and Automation
What is an AI agent?
An AI agent is software trained on your business that understands what a customer wants and completes the task, such as answering a question, qualifying a lead, booking a meeting or updating your CRM, across web chat, email, SMS and voice.
How is an AI agent different from a chatbot?
A traditional chatbot follows a fixed script and can only answer what it was programmed for. An AI agent understands intent, draws on your content and systems, and takes action, then hands off to your team with full context when a person is needed.
How much does an AI chatbot or agent cost?
M16 prices AI work in two parts: a one-time build fee, quoted after discovery based on your channels, integrations and complexity, and a monthly plan from $1,000 that covers hosting, AI usage, monitoring, tuning and reporting.
How long does it take to build an AI agent?
A single-channel chatbot or automation can launch in weeks. Multi-channel agents with CRM, calendar and help desk integrations take longer, depending on your systems and the state of your data.
What can you automate with AI?
Common starting points are lead capture and qualification, appointment scheduling and reminders, customer support, follow-up emails and SMS, data entry between systems, reporting and internal tools such as proposal drafting.
Which channels and tools do your AI agents work with?
Our agents work on your website, email, SMS, social messaging and voice, and integrate with the CRM, calendar, forms, billing and help desk tools you already use. We build on PIEARM.AI, Google Cloud, Azure and AWS AI services.
Will an AI agent replace our staff?
No. AI agents take on repetitive, after-hours and high-volume work so your team can focus on conversations that need a person. Every agent we build includes a clear handoff to your staff.
How do you keep AI answers accurate and on brand?
We train each agent on your approved content and brand voice, set guardrails on what it can say and do, test real scenarios before launch and review conversations every month to correct and improve responses.
Do you maintain the AI after launch?
Yes. The monthly plan covers monitoring, tuning and updates as your offers, content and systems change. If you prefer, we can train your team to manage it instead.
Talk to M16 About Your AI Build
Tell us what you want to automate and we’ll map the fastest path to a working chatbot, agent or automation. No cost and no obligation.