For defense and aerospace manufacturers, ITAR-controlled technical data cannot be published publicly or exposed to foreign persons without authorization. M16 Marketing works directly with your export-compliance officer to classify content, build gated technical-data portals with citizenship-verification workflows, and route ITAR-relevant content through DDTC-authorized pathways. Public-facing marketing content is drafted to USML carve-out standards.

M16 builds digital touchpoints that respect channel boundaries: distributor locator tools route by territory, request-a-quote workflows can route to authorized distributors, and direct-sales pages are scoped to the right SKUs and accounts. We work with your channel manager to define routing logic that grows distributor business rather than competing with it.

The FTC Made in USA Labeling Rule (16 CFR Part 323) requires “all or virtually all” substantiation for unqualified U.S. origin claims, with final assembly or processing in the U.S. and all significant parts and processing of U.S. origin. M16 drafts U.S.-origin claims with documented substantiation, qualified-claim language where unqualified claims cannot be supported, and documentation aligned to FTC enforcement standards.

For manufacturers exporting to the EU, RoHS directive (Directive 2011/65/EU) and REACH regulation (EC 1907/2006) compliance claims require substantiation and SVHC disclosure where applicable. M16 builds compliance content with documented Declaration of Conformity references, SVHC declaration discipline, and material-disclosure depth that satisfies EU regulators and customer audits.

Yes. Long-cycle industrial buying is M16’s wheelhouse. We measure marketing influence across the multi-touch cycle including first-touch engineering research, mid-funnel quote requests, application-engineering involvement, and final PO. Reporting is calibrated to opportunity stages your CRM tracks rather than vanity metrics that misrepresent progress.

FTC Green Guides (16 CFR Part 260) and growing ESG litigation require sustainability claims to be substantiated, specific, and non-misleading. M16 drafts ESG and sustainability content with documented substantiation, qualified language where unqualified claims cannot be supported, and Scope 1/2/3 emissions claim discipline where reported.

M16 works across industrial segments including discrete manufacturing, process manufacturing, equipment OEMs, contract manufacturers, industrial distributors, and specialty industrial services. The underlying playbook (spec data, technical content, distributor coordination, ABM) translates across NAICS codes; the specific application content is tailored to each manufacturer’s product family.

Small specialty manufacturers and contract shops typically range from $5K to $9K per month. Mid-size OEMs and industrial distributors range from $10K to $25K per month. Large multi-product-family OEMs and enterprise manufacturers range from $25K to $60K+ per month. Exact scope finalized during the 30-minute audit call.